Why is #brandbowl popular right now?

For the second year running, Boston.com is hosting Brand Bowl 2011, a leaderboard of the top Super Bowl ads. (as of February 7 at 00:18 UTC)
Category: Holiday or Date | Most recent: February 4 at 02:55 UTC | First appearance: February 8 at 00:20 UTC | Last defined: February 7 at 00:18 UTC | Permalink
      Verified definitions       Current definition. Light grey rows are from related trends.
Feb
7
+12 months
For the second year running, Boston.com is hosting Brand Bowl 2011, a leaderboard of the top Super Bowl ads.
Defined by @nwjerseyliz via web February 7 at 00:18 UTC
Feb
8
+4 minutes
Mullen monitors Super Bowl ad tweets for stats.
Defined by @acomputerpro via web February 8 at 00:24 UTC
Feb
8
+3 minutes
People discussing the commercials shown during Superbowl 44.
Defined by @nohholmez via UberTwitter February 8 at 00:23 UTC

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