Why is IHOP popular right now?

The IHOP restaurant chain has a free-pancakes-for-charity promotion on today. (as of February 24 at 05:58 UTC)
Category: | Most recent: March 3 at 04:25 UTC | First appearance: February 23 at 22:48 UTC | Last defined: February 24 at 05:58 UTC by @ via Other | Source: Twitter | Permalink
Last verified definition: People are sharing experiences about going for pancakes at IHOP. (as of June 11 at 16:19 UTC)

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