Why is Watch Dogs popular right now?

Ubisoft just showed The Watch Dogs demo at E3 and it looks epic. http://watchdogsgame.com (as of June 4 at 23:35 UTC)
Category: | Trend originated by @ubisoft | Most recent: May 27 at 22:20 UTC | First appearance: June 4 at 23:20 UTC | Last defined: June 4 at 23:35 UTC by @PCMaster160 via What the Trend | Source: Twitter | Permalink

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